Life: Ad Rebrand

Economy was not going steady at this time, client were only giving small media for us to consider. In order to win the client's trust, the brief was to make series of ad to re-energize the looks and feel of region food sauce into an international brand. Since its an "anything" would be kind of work, each of us had been given the chance to explore our own idea.

Kenikmatan Sebenar (The real taste)
The idea was to make viewer seeing the ad in continuity. We wanted to show the diversity of each taste injected within every media to achieve the ever lasting taste of the sauce.

Print




Art Director : Ryo
Copywriter : Dila, Azlin Abu Bakar
Designer : Fairuz Nordin
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Tribute: Zack

Made this poster on my free time as a tribute to the greatest American activist rapper, Zack de La Rocha. He made all of his song to free his people, with mind and hearts from idea,to paper up until his rhythm. He is (to me) the spirit descendant of all revolutionary freedom fighter. Forever lives de la Rocha.





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Sematdow Design by Fairuz Nordin © 2010